Our Story

Established in 2009 the-lick was the brainchild of company director Nick Gwyn. Having worked in a senior role with a leading international hair brand for many years, when Nick was presented with the milk_shake brand, he saw a whole new opportunity. He instantly realised that this beautiful product range was unique and if he teamed it with his knowledge of the area, relationships with hairdressers and outstanding service it would be a successful business venture.

The goal was to develop a family business that could supply salons and barbershops with exclusive high quality brands, exceptional customer contact and service levels as well as keeping a personal approach with all our outlets. Our new premises in 2021 will enable us to extend our offerings to include click and collect services and in house training courses within the hairdressing and barbering fields.

By keeping our team to a relatively small number of just 8 personnel, we achieve a personal first name approach to developing our relationships with our partner outlets.

We service any hairdressing or barbering professional within the Yorkshire region through our on the road sales team or warehouse based customer service staff.

We believe dealing with the-lick gives our customers a one to one service making friends within the industry that enhance all our enjoyment working in the sector that we all love. Furthermore we are continually trying to source more high quality products not available anywhere else to extend our offerings.